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Outreach, Marketing and Communications

Strategic Solutions Group, Inc.’s advertising, marketing and communications division specializes in multicultural advertising, media communications, integrated marketing and branding with expertise in community outreach and education services. We are proud to offer our clients an unparalleled level of thought leadership, marketing experience, creativity and customer service.

For years, government agencies, nonprofits and businesses have relied on the principals of Strategic Solutions Group, Inc. for solutions to a wide range of communications challenges. Our highly qualified award winning team and wide range of capabilities enable us to complete complex projects on schedule and within budget while maintaining the highest standards of quality.

By combining solid business, marketing and communications experience with technological expertise, Strategic Solutions Group Inc. constantly delivers creative, innovative and market moving ideas with exceptional customer service.

Our firm offers a wide range of services from individual projects to full integrated campaigns including:

MARKETING & COMMUNICATIONS
outreach and public awareness campaigns, public relations and public affairs, media buying, trade and industry relations, publicity and press relations, special event planning and coordination, branded entertainment

BRANDING
naming, logo and identity design, taglines, brand guidelines

DESIGN
print, web, mobile, motion/video

CONTENT STRATEGY & DEVELOPMENT
copywriting and editing, governance, content strategy

USER EXPERIENCE DESIGN
information architecture, taxonomy, process workflows, usability testing, interactive design, user persona development

SOCIAL MEDIA & ONLINE MARKETING
social media strategy and advertising, analytics and SEO analysis, keyword research

PROGRAM MANAGEMENT
full strategy development, planning, administration and implementation of programs including infrastructure, governance and fiscal management.

QUALITATIVE RESEARCH SERVICES
focus groups, polling, internet survey design and implementation, survey research, influencer interviews, lifestyle location research

GRASS ROOTS OUTREACH
peer to peer, event planning and execution, sponsorships, promotions, mobile media, “boots on
the ground”

MEDIA SERVICES
media strategy and plan development, media negotiation and buying, buy stewardship and
post buy analysis

PUBLIC AFFAIRS
messaging and innovative solutions for complex public affairs challenges involving elected officials, businesses